Kmart Corporation Corporate Office & Headquarters

I find this ad to be disgusting and extremely suggestive. Others (a few) have applauded the ad as equal to women's underwear ads, however, usually the women are still or simply strutting about as they do when modeling fully clothed. They rarely are as blatantly suggestive as this ad jingling their stuff at us. Take it off the air or expect complaints to the FCC. AWFUL! Never shopping with you again.

I find this commercial offensive and in very poor taste!!! My little grand-children are watching this.....REALLY!! Repulsive!!!!!

This is the worst ad I have ever seen You should be hung out to dry.. I will never shop in a K-Mart again

Your corporate office must be located in one of the states that legalized marijuana. What were you thinking?!!!!!! REALLY!!!!!!

Good thing you are trying to sell boxers and not just bells/balls. You are disgusting, distasteful fools. I have an eighth grade education and have been unemployed for ten years. Do I apply in person for your ad department or just mail you my resume.

I bought some bells at your store recently but I will be returning them as we don't know if they were attached to the crotch of some Chip N Dale wanna be. And that will be the last anyone will ever catch me on any Kmart property.

Wow, couldn't believe my eyes. My poor 100 year old Grandmother proudly retired from Kmart many years ago. She taught us to be loyal Kmart shoppers. She was absolutely disgusted to see the trash Kmart has become displayed by this commercial. I promise Kmart this, my family and I will NEVER shop there again. The Idiots in Marketing and Advertising producing garbage like this are ruining our country. This was a BAD choice for a company that’s trying to revive itself.

Jesus is the reason for the season not material things. But seeing how underwear is a necessity that was a vulgar display of power!

REALLY KMART?!!! Do you think that ad will make me want to shop at Kmart? That I would think favorably about you?! The only thing I thought was gross and disgusting. Wow, did you hire the Carls Jr ad guys?.... A bunch of 20 something perverts who still live with their parents?! I will never shop at Kmart again.

Your recent advertisement of mens underwear where you openly suggest that men are jingling their genitals to a Christmas tune is obscene, indecent and offensive. I have decided not to shop at Kmart at all this holiday season due to this ad. It makes Kmart look like they are in financial trouble and desperate to attract customers. It looks like your adertising personnel are pre-adolescents who have just discovered their sexuality or they are just extremely immature adults. Shame on you.

The Joe Boxer commercial is very insinuating and vulgar! I am offended by this! Surely you can make a commercial that everyone can watch! Need to take this off the air!!

Just curious, I weighed in on the Joe Boxer ad a few days ago. It seemed to go through successfully, but I didn't see it on your corporate review page. Did you receive it? Thanks.

I do not know what is wrong with all the negative people.....I think the Joe Boxer ad is terrific, light-hearted, and funny......AND damn clever. It made me laugh out loud! I intend to buy Joe Boxer from Kmart just to show support for the new attitudes at Kmart. Good job!

Total disappointment!! I grew up shopping at Kmart as well as rest of family and friends which they also completely agree on not shopping there anymore. This is the most disgusting commercial I've seen---no morals, integrity and respect. People who like this kind of thing have mental problems and are very worldly they have no standards. Kmart has forgotten the real meaning of Christmas. Person who came up with this should be fired. Kmart should do the right thing and apologize to the public on TV

I was totally disgusted this morning when I saw your boxer commercial for the first time. How appalling to see men wearing boxers and shaking their body in inappropriate ways. I won't be shopping at Kmart this Christmas season. I don't patronize business that resort to such commercials to attract business. You might want to consider getting a new advertising agency, the one you have now isn't working for you.

One of the most repulsive and offensive ads I've ever seen. Try RAISING the standards on TV ads by something that draws business to you rather than turns shoppers off from ever buying at Kmart again.

I found the Joe Boxer commercial highly offensive and bordering on pornographic. Whatevever ad agency you used to come up with that awful commercial should be fired. This kind of filth should not be allowed to be shown on television when children are watching.

I was disgusted and appalled by your "commercial." I will NEVER shop at Kmart and Sears again. Neither will my relatives and friends. You have lost long time customers. I HOPE YOU GO OUT OF BUSINESS!

I couldn't believe the ad I saw on TV!!! It was shocking and distasteful in every sense of the word. What is wrong with you? Stop that ad immediately!!

I am disgusted by the new Christmas Joe Boxer ad. If you can't sell your product without the use of indescency and vulgarity you better go back to square one and start over. Boycotting Kmart. It's no longer a "family" oriented store.